{"id":5640,"date":"2022-05-10T15:13:00","date_gmt":"2022-05-10T13:13:00","guid":{"rendered":"https:\/\/vanware.io\/casos-uso\/marketing-advertising\/"},"modified":"2022-12-13T19:11:51","modified_gmt":"2022-12-13T17:11:51","slug":"marketing-advertising","status":"publish","type":"avada_portfolio","link":"https:\/\/vanware.io\/en\/casos-uso\/marketing-advertising\/","title":{"rendered":"Marketing<\/b><\/br>& Advertising"},"content":{"rendered":"

Studying a market helps you interact with the public in a relevant and informed way.<\/em><\/p>\n

Advanced analytics helps you understand digital campaigns, analyze key events, detect influential communities and understand the subtleties of a market. Graphext provides marketing and advertising professionals with powerful ways to optimize their efforts in effective channels, reduce costs and maximize engagement. Monitor conversations on social platforms and use our specially designed NLP algorithms to model communities and identify key audience segments.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Projects<\/h3><\/div><\/div><\/div><\/div><\/div>
<\/span><\/div>

20 years of Super Bowl commercials<\/strong><\/p>\n

This project analyzes the content of 244 Superbowl ads from some of the biggest U.S. brands over the past 20 years. Our model groups commercials according to the use of comedy, patriotism, celebrities and animals, among other selling points.<\/p>\n<\/div><\/div><\/div>

<\/span><\/div>

Analysis of Disneyland customer reviews<\/strong><\/p>\n

Extraction of language features from 30,000 Disneyland customer reviews.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":5096,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":[],"portfolio_category":[185],"portfolio_skills":[],"portfolio_tags":[],"acf":[],"yoast_head":"\nMarketing& Advertising - Vanware<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vanware.io\/en\/casos-uso\/marketing-advertising\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing& Advertising - Vanware\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vanware.io\/en\/casos-uso\/marketing-advertising\/\" \/>\n<meta property=\"og:site_name\" content=\"Vanware\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-13T17:11:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vanware.io\/wp-content\/uploads\/2022\/05\/Marketing-01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"16 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/vanware.io\/en\/casos-uso\/marketing-advertising\/\",\"url\":\"https:\/\/vanware.io\/en\/casos-uso\/marketing-advertising\/\",\"name\":\"Marketing& Advertising - 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